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Stanley Cup Final TV ratings in Canada hit surprising numbers


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Cameron Brown
June 15, 2024  (8:43 PM)
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Hockey Night in Canada crew
Photo credit: X/Screenshot

With Canadian teams currently holding a 31 year Stanley Cup drought, many thought Canada would rally behind the Edmonton Oilers, TV ratings suggest otherwise.

New data and available TV ratings have shown that viewership for the 2024 Stanley Cup Final between the Oilers and Florida Panthers has been much lower than expected, with a shocking number of people saying they are not tuning it at all.
The few ratings numbers that have been released haven't been great . . . According to the NHL, seven million people across North America watched Game 1.

Early in the week, Léger released a pollafter asking Canadians and Americans if they intended to follow the Edmonton-Florida series. The headline was that a majority in this country – 58 per cent – were not paying much or any attention.
7 million might seem like a large number, but the NHL will be disappointed with this number, as Canada tends to rally around its teams when they make a playoff push, but it seems like many viewers just aren't interested.
In comparison, Game 7 of round 1 between the Toronto Maple Leafs and Boston Bruins garnered 5 million Canadian viewers, and almost 9 million including the USA.
The low viewerships ratings could be due in part to Edmonton losing the first three games of the series, or because eastern Canada tends to not pay close attention to the Western Conference teams as much due to late start times.
No matter the reasons, the NHL will be displeased with these numbers, and questions will arise about the popularity of the NHL in Canada.

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